When founding Benjamin Siggers, Matthew and James had a clear ambition: to tackle the hidden environmental cost of fashion with a thoughtful, sustainable and stylish alternative.
It can take more than 20,000 litres of water to produce a kilogram of cotton, enough for just one bespoke suit. On top of that, 11% of the world’s fertilisers and a quarter of its pesticides are used to farm cotton, heightening the risk of pollution and disease as they leak into the surrounding water supply.
Since cotton is predominantly farmed in developing countries, these issues can be easy for the luxury fashion industry to forget. But the founders of Benjamin Siggers believe there’s a better way.
The company is investing in organic cottons, with the goal of phasing out conventional cotton altogether by 2021. In addition, both founders personally invest 2% of annual sales into clean water projects in Asia and sub-Saharan Africa.
“Our ambition is to make people look good, feel good, and do good at the same time”, says co-founder Matthew Benjamin.